Challenges
• Introduce brand to American market
• Design new package assets
• Convey a playful exuberance
• Encourage roleplay with genre cues
Results
• Inspired graphics for launch
• Supported award-winning brand
Challenges
• Introduce revamped CGI Thomas
• Design new package system
• Create playful railway iconography
• Adapt assets for multiple formats
• Oversaw asset implementation
• Provided QA for rollout of assets
Results
• Successful brand relaunch
• Increased toy & softlines sales
Challenges
• Depict multiple branded characters
• Integrate disparate brands into cohesive whole
Results
• Guided multiple brand representation
• Led impactful brand signage in corporate setting
Challenges
• Conceive comic short stories
• Map the story content to set theme
• Write and storyboard panels
• Create final artwork for delivery
Results
• Over a dozen stories created
• Hundreds of panel art drawn
Published in Rabid Rabbit #8 - The White Album
Published in Rabid Rabbit #14 - I ♡ RABID RABBIT
Challenges
• Conceive theme for comic anthology
• Convey “storybook” look & feel
• Design and illustrate cover
• Write & illustrate comic short
• Create full layout of publication
Results
• First all-ages book within series
• Best-selling SKU at conventions
Challenges
• Promote a humble beachside union
• Convey a life of love and gratitude
• Maintain equity of Mexican culture
• Keeping it cool as a cucumber
Results
• Nothing less than the Best Day Ever
• Successful life of happiness launch
• Increased commitment, affection
Challenges
• Establish band brand identity
• Visually convey “Aggro Dad Rock”
• Not take things too seriously
Results
• Optimal rocking out in NYC achieved
• Many well-attended shows
• Legendary status (among friends)
*Band members were not actually arrested in the making of this image
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